Built for the businesses that keep the region moving
The essentials, done properly
Fast
by design
Mobile-
first
Professionally
designed
Found on
Google
Low
maintenance
Your website, dealt with end to end
Domain, DNS, hosting, Search Console and ongoing support - handled by a local, not a call centre.
Recent work & concept redesigns
Brellark
An ongoing production build for a weather and environmental data platform for Australian agriculture and industries.
Elite Torque Mechanical
A concept redesign for a regional mechanical workshop - restructured services, mobile-first layout and a much faster load.
Wilko's Building
A redesign for a prominent regional building company, focusing on superior mobile performance and customer acquisition turnover.
Orchard Services
A beautiful and performant remake of an old outdated website, highlighting the exceptional services of this respected horticultural consultant company.
Wall's Sand & Gravel
A minimalistic but on-brand reimagining of a family-run quarry business, honing in on their unique variety of products.
Impressed?
This showcase features Real Work and Concept Redesigns.
Real Work are sites that were requested by real companies because they recognised just how much my services could benefit their business.
Concept Redesigns are self-initiated remakes of real business pages, built to show what a fast, modern version of a regional business site could look like.
Straightforward pricing, no surprises
Every build includes domain, DNS, deployment, image optimisation and Search Console setup - the prices below are the prices you pay. Amounts are in Australian dollars; invoices will state any applicable GST.
For established businesses that need a fast, professional website live without fuss.
$1,950 one-off
Start with EssentialWhat's included
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Up to 5 pages
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Tailored, mobile-first design
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Enquiry form & click-to-contact
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Titles, meta descriptions & Open Graph
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Sitemap, robots & schema markup
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Search Console + performance testing
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Image optimisation & favicon
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Domain, DNS & launch handled
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2 revision rounds + 30-day post-launch fixes
For businesses that want a more distinctive online presence.
$2,750 one-off
Start with SignatureWhat's included
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Everything in Essential
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Up to 7 pages
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More bespoke visual direction
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Advanced interactions & animation
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Stronger content restructuring
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Enhanced galleries & review presentation
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More custom components & copy refinement
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Analytics setup if requested
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3 revision rounds
Website Care - $69 / month, or $199 / quarter
Hosting & deployment management, uptime monitoring, priority support, and one small content update each month - so your site stays fast, current and looked after. Month to month, cancel anytime. Larger changes are quoted separately.
Add-ons & extras
Common extras, priced up front
Pages & content
- Additional standard page A$175
- Complex / unique page from A$250
- Location / service page A$200–300
- Significant copywriting from A$250
Branding & identity
- Logo cleanup / vectorisation from A$150
- Simple new logo / identity from A$350
Setup & technical
- Google Business Profile around A$195
- Complex form / workflow Quoted
- Website / domain migration Quoted
- Unusual integrations Quoted
Hourly work is billed in 30-minute increments. Anything unusual is quoted before it starts.
Why lightweight wins
This page vs a typical template site
this page typical siteMeasured on this very page — open your browser’s network tab and check it yourself.
Speed earns enquiries
Slow sites lose people before they see a thing. Lean pages keep them - and load fast on regional connections.
Less to break
No plugins, databases or page-builder cruft. Fewer moving parts to go wrong - and a far smaller target for attackers.
Cheaper to run
Static hosting costs cents, not hundreds a year. No subscriptions quietly stacking up.
Easy to keep current
Updates are quick edits, not mini-projects. Your site stays fresh without the upkeep bill.
From first chat to launch day
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Chat
FreeA free, no-pressure conversation about your business, your customers and what your site needs to do.
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Plan & quote
Fixed priceYou get a clear scope, timeline and a fixed price - before anything starts.
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Design & build
Review rounds includedI design around your content and build it lean and fast, with review rounds built in.
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Launch
Handled for youDomain, DNS, hosting and Search Console - set up, tested and handled for you.
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Care
OngoingOptional Website Care keeps your site monitored, updated and supported ongoing.
The person behind caleb.rocks
That's me! Caleb. I'm a web developer based on the Granite Belt in Southern Queensland.
I started this because, (1) I need money, and (2) I ACTUALLY ENJOY IT!
They're really the only things that really matter, right?
All anyone really craves in life is to have the freedom to chase what our hearts truly desire.
I'm hoping that maybe I can play a small part in helping you achieve that, and find it myself along the way.
Fun facts about Meee!
I have always loved science, in particular weather.
I've been coding since I was 13 years old, and haven't stopped since.
I'm also behind Brellark - a weather intelligence platform.
Questions, answered
Let's get your business looking sharp online
Tell me about your business and I'll show you what your website could be doing for you. Free, no-pressure chat.